ARTICLES
Spotify Masterclass Debuts in Uganda: A Game-Changer for Local Music and Artists.

On August 29th, 2024, Uganda witnessed a landmark event in the music industry with its first-ever Spotify masterclass. Hosted at MoTIV, the masterclass attracted an impressive audience of 200 distinguished guests, including artists, label managers, artist managers, and music distributors. The event was expertly produced by Skyline Media & Management Limited and co-curated by The Tribe UG, reflecting our ongoing commitment to advancing Uganda’s music scene.
The masterclass began with a compelling panel discussion focused on making Ugandan music more exportable to international markets. The session was skillfully moderated by James Propa, the Christian & Gospel ALP of Spotify Africa. He was joined by an esteemed lineup of panelists: Warren Bokwe, the Lead Music Strategy and Operations for Spotify Sub-Saharan Africa; Felix Byaruhanga, founder and Team Lead of Skyline Media and The Tribe UG; award-winning artist Joshua Baraka, who is also a Spotify Radar artist; and Marie-Franz Fordjoe, the Lead of MoTIV West Africa.
The discussion explored strategies for expanding the reach of Ugandan music and how local artists can break into global markets. Each panelist brought unique insights, highlighting the importance of digital platforms, innovative marketing strategies, and collaboration with international partners.

© Jamie Empire/The Tribe UG/Skyline Media & Management Limited
The masterclass concluded with an in-depth presentation by the Spotify team, detailing how artists can effectively leverage the platform to further their careers. The session provided valuable tips and tools for artists to optimize their presence on Spotify, manage their profiles, and use data analytics to enhance their music’s reach and impact.
This groundbreaking event marks a significant step forward for Uganda’s music industry, offering local artists and industry professionals unprecedented opportunities to connect with global audiences and advance their careers. The successful execution of this masterclass underscores the vital role of collaborations between local and international entities in driving the growth of the music sector.
At The Tribe UG we are thrilled to have facilitated such a groundbreaking event, marking a pivotal moment for Uganda’s music industry. By bridging the gap between local talent and international opportunities, this masterclass has set the stage for a new era of growth and global presence for Ugandan artist
ARTICLES
Kohen Jaycee’s ‘Gundeze’: A Soulful Anthem of Love.

Am I the only one imagining how a mix of Kohen’s “Gundeze” and King Saha’s “Gundeze” would sound in a DJ set? And I’m not saying that just because King Saha’s concert is kicking off as I type this. Maybe it’s just me.
From his critically acclaimed album, RWEBEMBERA: The Raising Echoes, Kohen Jaycee’s “Gundeze” is a vibrant celebration of love wrapped in his signature RnB and Afro-fusion style with a sprinkle of Amapiano’s log drum. The track’s heartfelt lyrics and infectious rhythm make it a soulful anthem for anyone who cherishes the beauty of love. The lyrics are simple yet profound, with Kohen professing unwavering devotion to his partner:“I love you, Gundeze / I feel you, Gundeze / I want you, Gundeze / I need you, Gundeze.”
The music video for Kohen Jaycee’s Gundeze perfectly complements the song’s soulful and romantic essence. Staying true to Kohen’s signature style, the visuals are minimalistic yet captivating, set against the serene backdrop of a lush forest. The video follows Kohen as he alternates between intimate moments with his significant other and heartfelt solo performances amidst nature. This simplicity allows the focus to remain on the song’s message of love and connection, making the video a beautiful extension of the track’s uplifting and heartfelt vibe.
The chorus, repeated like a mantra, draws listeners into a melodic trance, while the verses paint a picture of intimacy, trust, and connection. Kohen’s soothing voice and heartfelt delivery elevate the song into a timeless ode to love. Whether it’s the wish for stars to align or the plea for mutual vulnerability, Kohen’s “Gundeze” resonates with anyone who has experienced the magic of love. The simplicity of the video enhances the song’s essence, focusing entirely on the connection between two souls.
“Gundeze” is more than just a track; it’s a reminder to cherish the ones we hold dear, dance to the rhythm of love, and embrace the beauty of the present moment. Kohen Jaycee has once again proven why he’s a standout artist in Uganda’s music scene, leaving us eagerly anticipating his next move.
ARTICLES
On the Move by Denesi: A Powerful Anthem of Hustle and Ambition
ARTICLES
Reviving Nostalgia: Akeine and Henry Tigan’s “Out of Control” Remix.

In this exciting edition of The Tribe UG Press Play, we’re thrilled to present a vibrant collaboration that bridges the gap between nostalgia and innovation. Fast-rising artist Akeine teams up with legendary dancehall star Henry Tigan to breathe new life into Tigan’s 2013 hit song, “Out of Control,” delivering a captivating remix that’s sure to win over fans old and new.
Akeine brings a modern twist to this beloved classic, collaborating with talented producer Andy Muzic to craft a fresh sound that retains the essence of the original. The remix seamlessly blends nostalgia with contemporary vibes, creating a track that resonates with today’s audience while honoring its roots. Henry Tigan’s stellar performance adds depth and familiarity, as he revisits the fan-favorite verse that made the original a standout hit.
This remix isn’t just a song—it’s a celebration of timeless music reimagined for a new generation. The official music video takes the energy to another level, showcasing both artists in their element and bringing the remix to life with vibrant visuals and electrifying performances. Don’t miss this unforgettable collaboration that proves great music transcends time.
The Tribe UG Press Play is more than just a platform; it’s a solution to a long-standing challenge in Uganda’s urban music industry. Despite the abundance of incredible songs, the rap industry has often struggled to release music videos due to logistical and financial constraints. Recognizing this gap, our parent company, Skyline Media & Management Limited, launched The Tribe UG Press Play to empower artists and showcase their work visually.
Through this initiative, we produce high-quality visuals for some of our favorite Ugandan urban songs, helping artists connect with their audiences in new and exciting ways. By supporting the creation of music videos, The Tribe UG Press Play is not only amplifying the voices of talented artists but also enriching the local music scene.
Stay tuned for more groundbreaking collaborations and visual masterpieces as we continue to celebrate the best of Ugandan urban music. Follow The Tribe UG and Skyline Media for updates, and don’t forget to check out the “Out of Control” remix by Akeine and Henry Tigan!
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